PPM causing companies to re-think Urban?

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radiodr1
Posts: 59
Joined: Thu Feb 12, 2009 2:02 am

PPM causing companies to re-think Urban?

Post by radiodr1 » Mon Nov 16, 2009 9:56 am

When PPM is introduced in some new markets and the initial ratings are down, is
this causing companies to re-think urban formats?

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