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Week of July 2, 2007
July 2, 2007
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Friday 07/06, 2007
The 2nd phase of the Spring book is out, your competition from across the street just put out a propaganda piece against your Rock station that shows you have had 4 down trends in a row. You were the format leader until they flipped and beat you in the Winter book. Along with a 300 GRP per week TV campaign, running commercial free, no jocks and very creative imaging they are now positioning themselves as the format leader. The sales department is panicking, cutting rate as fast as the avails come out. Are you executing the plan you put together when they initially launched against you or are you simply reacting?
Thursday 07/05, 2007
Welcome back! I hope you had a safe and restful weekend. It's time to attack the month. You have 3 weeks to get it done. Getting people motivated on the first day back is today's goal. Now, open your mail, return calls from last week, and get everyone focused.
Wednesday 07/04, 2007
Out for July 4 Holiday! Be back on Thursday July 5th!
Tuesday 07/03, 2007
Out for July 4 Holiday! Be back on Thursday July 5th!
Monday 07/02, 2007
Out for July 4 Holiday! Be back on Thursday July 5th!
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