April 1, 2010

Don't be a fool today (or any day).

Remember the basics:

When -- and be honest here -- was the last time you.....

• Walked around the sales pit and asked each rep what they were working on
• Went on a sales call with an AE
• Asked someone other than the small "go to" circle you always go to for a new idea
• Personally presented a BIG IDEA to a large prospect
• Attended a jock meeting
• Called key clients out of the blue, thanked them for their business and offered them a few bonus spots when you have inventory available
• Wrote a thank-you note to a client
• Reviewed a commercial log to see if it reflects what is set up
• Calculated your Average Unit Rate
• Actually coached
• Challenged every department head to give you one idea to improve their department (that doesn't cost anything)

I could go on and on ... just don't forget the basics. It's so easy to get "in the weeds" with all we have going on ... good luck.