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Mary Market Manager - Wednesday, September 6, 2017
September 6, 2017
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What are the odds that the DOJ will approve the CBS merger with Entercom on the exact same day that iHeart declares bankruptcy?
Could you imagine that happening? It could; maybe we get all the news out of the way at once and everyone gets back to focusing on selling product for advertisers. As it is right now, nearly everyone who understands the magnitude of the pending deals with the iHeart bankruptcy and CBS/Entercom merger are fixated on these instead of investing all their time in optimizing their radio station, rep firm, etc. If you take a moment to address this directly, and talk about the wasted valuable time spent on this, it may help end this speculative waste of time in the radio business, of which we have never seen before.
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