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This Is What Social Media Ads Should Look Like
March 15, 2022
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Static content/static ads (meaning just an image/photo) are fine – they can still work. But as a media company – we want to also show our evolution in the social media sphere.
Short-form vertical video is the content form consumed the most right now. And they make the best #ads.
While Tik Tok has the buzz – you can do short-form vertical video on Facebook & Instagram, too, so you can take care of the built-in audience you already have.
Imagine going to the small business owners in your community and showing them how you can elevate their business in the social space in less than 30 seconds with something like this.
(And you don’t need video skills – Instagram Reels platform makes this so easy, even I can do it.)
But it doesn’t even have to be that fancy – storytelling comes in all different styles:
There are more ideas here: https://www.instagram.com/reels/audio/654393912260415/
And that’s just the beginning.
Don’t get stuck being just a static content creator. Content is liquid now – ever-flowing.
Bring your brand and the small businesses that support your brand to life. It humanizes the product and makes ads feel seamless to watch.
In return, you make ads more memorable and meaningful which ends with more profit.
Let us know what we can help you with: lori@lorilewismedia.com.
Reach out to me anytime on Facebook, Instagram, LinkedIn or Twitter.
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