SBS Names Berry Jasin VP Of National Sales, Consolidated Operations

Jasin

SPANISH BROADCASTING SYSTEM has named BERRY JASIN as VP of National Sales for the company's Consolidated Operations. JASIN, who worked as Sr. Account Manager at CBS CORPORATION and Regional/National Sales Manager at CLEAR CHANNEL before joining SBS, is based in MIAMI and reports to VP of Consolidated Sales DONNY HUDSON.

"BERRY brings to SBS a long history of building successful partnerships with advertisers," said Chief Revenue Officer and EVP/GM of MEGATV ALBERT RODRIGUEZ. "We are constantly looking for innovative ways to enhance value and engage our customers and we know that BERRY will be a tremendous asset to realize these goals."

"After working in this industry for more than two decades, it's refreshing to be able to join a team that is shaking up the traditional Spanish broadcast landscape and providing marketers with new ways of doing business," said JASIN. "SBS's counter-programming strategy gives us an edge against the traditional Spanish-language networks, which entices advertisers for new and exciting opportunities. I'm excited to start sharing SBS's story with advertisers, both new and established."

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