-
CBS Radio Unveils B2B Marketing Campaign
June 29, 2006 at 11:00 AM (PT)
What do you think? Add your comment below. -
CBS RADIO has unveiled an online business-to-business marketing campaign entitled "Radically Connected," which is designed to demonstrate how CBS RADIO connects advertisers with audiences through broadcast, online, on demand and mobile technology. The campaign is featured on www.advertisingage.com as the exclusive sponsor of a new monthly video series: CBS RADIO presents CMO Connection. The program consists of interviews with CMOs from the likes of VIRGIN MOBILE, JET BLUE and MACY’S.

