SXSW Chooses TriCaster

The SOUTH BY SOUTHWEST (SXSW) conference is using TRICASTER to take the show live to the web and give fans unprecedented access to the hottest events. For the first time, "SXSW Live" brings music showcases, keynote speakers, convergence panels and more through the Festival’s live-stream page at http://www.SXSW.com/live.

"Fans of SXSW want more live content," SXSW Pro Media Tech Producer RUSS HULL said. "By using three TRICASTER systems, our production team is making some of the top festival content available to our loyal community members who aren’t able to make it to Austin this year."

TRICASTER provides rapid setup, complete live production capabilities, built-in multi-track ISO recording, and the world’s most powerful switcher effects system, enabling users to create and live stream shows with big impact from any location.

"SXSW is one of the most elite festivals of its kind and its increasing popularity makes it more important than ever to expand the show through live streaming," NEWTEK SVP/Artist and Media Relations PHILIP NELSON said. "TRICASTER is the preferred choice of media professionals who want to create and live stream a show that looks just as good a network TV, and is the perfect vehicle to help them spread the SXSW experience to a global audience."

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