Jonas Nachsin Appointed GM-Worldwide Of Spinefarm Records

Jonas Nachsin

JONAS NACHSIN has been appointed GM-Worldwide for UNIVERSAL MUSIC’s SPINEFARM RECORDS. The label, an international specialist in hard rock and metal music, was founded in FINLAND in 1990 and has been part of UNIVERSAL MUSIC since 2002. Under Nachsin’s leadership Spinefarm Records will significantly increase its investment in A&R and build its teams in the U.S. and EUROPE.

NACHSIN reports to UNIVERSAL MUSIC Pres./Global Marketing ANDREW KRONFELD.

KRONFELD said, "Hard rock and metal is such a dynamic area of music, with so many passionate bands and even more passionate fans, and we have very ambitious plans for SPINEFARM RECORDS. Nobody knows this part of the business as well as Jonas and so we are delighted that he has joined our team so we can grow Spinefarm and make it the most vibrant and trusted label in heavy rock music."

NACHSIN said, "I am thrilled to have the opportunity to build SPINEFARM RECORDS into a world class destination for rock and metal artists. There is an energetic and dedicated group of people at the label already, and we'll be expanding our staff as we reach out to the artist community to begin new partnerships, as well as working hard on the roster we now have.  I’m looking forward to working with ANDREW KRONFELD, an executive whom I greatly admire, and the new CAROLINE set-up to drive this company forward."

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