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Nickelodeon And CCM+E Launch First Ever Nick-Branded Radio Station On iHeartradio And Nick.Com
October 1, 2013 at 6:44 AM (PT)
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NICKELODEON and CCM+E will launch of NICK RADIO on iHEARTRADIO. NICK RADIO will feature hit music; guest DJ stints by NICKELODEON stars, kicking off with SAM & CAT star ARIANA GRANDE, BIG TIME RUSH and AUSTIN MAHONE; and NICK-branded entertainment and celebrity interviews.
The family-targeted station will be programmed by Top 40 WHTZ (Z100)/NEW YORK PD SHARON DASTUR.
"NICK RADIO is the perfect place for NICKELODEON to serve kids with the music they love and entertain them with our great characters and funny content ," said NICKELODEON GROUP Chief Marketing Officer and Pres./Consumer Products PAM KAUFMAN. "Our partnership with CLEAR CHANNEL's iHEARTRADIO will allow us to further deepen our relationship with kids across this great platform."
"It is such a great opportunity to work with NICKELODEON and create the first ever NICK RADIO," said CCM+E Pres./National Programming Platforms TOM POLEMAN. "The combination of CLEAR CHANNEL's reach and programming expertise with the fun and dedicated audience of NICKELODEON is unique in the digital and on-air space. Introducing a family focused station like NICK RADIO to the iHEARTRADIO platform and supporting it with an industry expert from Z100, one of the nation's top radio stations, is destined to be a home run with both our listeners and NICK's viewers."