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L & L Goes Hot AC On WARQ
March 24, 2014 at 6:07 AM (PT)
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L & L BROADCASTING has flipped the former Alternative format (NET NEWS 3/21) on WARQ (ROCK 93.5)/COLUMBIA, SC to Hot AC as the new Q93.5, “Columbia’s Hit Music.”
The New Q93.5 will also be the home of 10 songs in a row, every hour. L & L BROADCASTING SVP/Market Manager MIKE HARTEL said, “Live and Local personalities will keep us well connected to the community, but we will spotlight the music to keep up with the busy and active lifestyles of the people of COLUMBIA.”
Dir./Programming SCOTT MAHALICK added, “With the recent changes in the COLUMBIA radio landscape, there was a clear opportunity for a Hot Adult Contemporary radio station. We’re thrilled to be able to fill the void and deliver the hits in a focused presentation with live and local talent.”

