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Joy Baer Rises To Pres. At STRATA
March 31, 2014 at 4:39 AM (PT)
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STRATA has upped JOY BAER to President, with current Pres. JOHN SHELTON to become a Strategic Advisor to STRATA. A software veteran, BAER previously served as EVP/COO at STRATA. She previously was CEO of SPOTBUYSPOT, which was purchased by STRATA in 2007.
"It has been an honor working with JOHN SHELTON over the years and watching STRATA grow under his expert leadership," said BAER. "JOHN's guidance and direction over the last 30 years has made STRATA a preeminent name in advertising software. I look forward to taking up the torch and leading STRATA in this ever-changing media landscape."

