Connoisseur Media Commits to RAB Professional Development

RAB Sales Help

CONNOISSEUR MEDIA is taking part in the RADIO ADVERTISING BUREAU’s Unlimited Total Access training for all members of their sales staff. Throughout 2014, all 12 CONNOISSEUR MEDIA markets will participate in RAB’s entire suite of training and accreditation courses.

“We are dedicated to building a culture at Connoisseur Media of the best trained sales force in the industry,” CONNOISSEUR MEDIA CEO JEFF WARSHAW said. “Through sales management training to our introductory sellers, this professional development training will better position our organization on Main Street to our clients and undoubtedly result in revenue growth.”

“CONNOISSEUR MEDIA has shown a real investment in their sales staffs’ future by developing them through RAB’s Unlimited Total Access Training,” RAB Pres./CEO ERICA FARBER said. “Company-wide, CONNOISSEUR MEDIA will now have the proper training and education they need to drive revenue for their stations.”

Additionally, CONNOISSEUR MEDIA is an RAB Account Manager user for all of their CRM sales efforts. Account Manager provides radio stations with a powerful set of tools to help manage and track key account data and client interactions seamlessly while connected directly to their RAB.com account.

For more information on upcoming training courses and webinars, contact ROB BOADEN at rboaden@rab.com or by calling (404) 848-0423.

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