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Cumulus/Allentown-Bethlehem-Easton Ups Elizabeth Pembleton To VP/Market Manager
August 6, 2014 at 11:58 AM (PT)
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CUMULUS has upped Country WCTO (CAT COUNTRY 96) and AC WLEV/ALLENTOWN-BETHLEHEM-EASTON Dir./Sales ELIZABETH PEMBLETON to VP/Market Manager for the ALLENTOWN-BETHLEHEM-EASTON cluster. PEMBLETON joined CUMULUS when it acquired the CITADEL stations in 2011; before joining the ALLENTOWN-BETHLEHEM cluster, she served as Sr. AE at CLEAR CHANNEL’s crosstown cluster for ten years.
SVP GARY PIZZATI said, “This was a natural move elevating LIZ to the VP/Market Manager level within CUMULUS. The performance in the market speaks for itself. LIZ has done amazing work assembling an award-winning team of broadcast professionals within CUMULUS of ALLENTOWN. We look forward to many years working with LIZ in her new role.”
RVP RON GIOVANNIELLO added, “I have had the pleasure of working side by side with LIZ for the past two-and-a-half years. LIZ is a hard-working and very deserving person to join the CUMULUS VP/Market Manager ranks. This is a great opportunity for us to recognize and promote one of our best.”
PEMBLETON said, “I'm both honored and excited to continue in this new role with CUMULUS MEDIA, and specifically my ALLENTOWN team. I literally have lived and breathed these formats for more than a decade. Thirty years after selling my first radio spot, I still love the medium and am passionate about the expanding digital platforms that provide free access to our audiences … anywhere! Most of all, I am incredibly fortunate to have the best team in radio, mentors in SVP GARY PIZZATI and RVP RON GIOVANNIELLO, as well as the support from an exceptional senior leadership team at CUMULUS.”

