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The Men Win WRRM's 'Battle Of The Sexes' ... Sort Of
September 17, 2014 at 4:01 AM (PT)
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On MONDAY (9/15), CUMULUS AC WRRM (WARM 98)/CINCINNATI's BOB AND MARIANNE morning show's crowned the men victorious in their annual "BATTLE OF THE SEXES" challenge with the women losing the best of a 40 game series.
As a condition of the challenge, MARIANNE CURAN was to take off in a plane towing a banner over the city that read, "MEN ARE SUPERIOR" as winning team captain BOB GOEN received a spa treatment at the station's studios.
But somehow the banner was altered to read "WOMEN ARE SUPERIOR" just before the plane took off. MARIANNE broadcast from the chase plane as BOB's phones lit up back at the studio with listeners giving him the news.
To hear management’s on-air intervention with BOB AND MARIANNE on the contest, click here.