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Benztown Releases First-Ever '50 Voice Power Index' Rankings
October 27, 2014 at 4:07 AM (PT)
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BENZTOWN has released its BENZTOWN 50 VOICE POWER INDEX, the first-ever industry ranking of the top 50 voiceover artists in the U.S., enlisting SPARKNET RESEARCH & CONSULTING to compile and analyze industry data that provided the foundation for the ranking. More than 100 radio groups provided information for his annual ranking, with the top VO artist PAT GARRETT.
BENZTOWN President DAVE 'CHACHI" DENIS said, “This annual ranking of the most influential voice professionals in the U.S. is an idea whose time has come. As an industry leader in producing quality radio voiceover and imaging, we believe it’s important to shine a light on the value of voiceover to successful radio brands. The very best voiceover professionals shape the listener experience and build distinctive audio brands that engage, captivate and entertain. We congratulate and honor those talented individuals who comprise this inaugural index. We’re excited about making next year’s index even more robust.”
SPARKNET Pres./Research KEN BENSON added, "The professional research team here partnered with BENZTOWN to create the BENZTOWN 50 VOICE POWER INDEX. The INDEX was devised using a proprietary formula weighting voice talent visibility from a number of factors, including station count, station information, and audience. Using our online platform, interviews and other research methods, we dug deep and looked at VO artists and their achievements from multiple angles and metrics. We interviewed the talent themselves, their managers and peers, and programming professionals across the industry. We poured over their resumes, portfolios, and station performance. And we looked at their contributions to the industry holistically, including their pro-bono service for charitable causes and organizations. We are proud to join BENZTOWN in this worthwhile effort to give the brand voices of radio the recognition they deserve and to honor their contributions to American radio.”
The following voiceover professionals will be honored at a reception next APRIL at the WORLDWIDE RADIO SUMMIT in HOLLYWOOD. To view the full list online, please go to www.benztown.com/50.
Here's the Top 20:
- PAT GARRETT
- SCOTT FISHER
- COUSIN DEKE
- GEORGE W. ROBINSON
- JOHN WILLYARD
- JEFF BERLIN
- HARRY LEGG
- SCOTT MATTHEWS
- CHAD ERICKSON
- RACHEL McGRATH
- STEVE KAMEN
- SEAN CALDWELL
- HOWARD COGAN
- RANDY REEVES
- DR. DAVE FERGUSON
- DAVE KAMPEL
- MATT ANTHONY
- CHRIS CORLEY
- RICK PARTY
- RICK VAN SLYKE