Kiesza, Rudimental, The Neighbourhood Headline Pandora's 'Discovery Den' In New York

Pandora's Holiday Discovery Den

PANDORA is bringing its "DISCOVERY DEN" event back to NEW YORK, hosting its second annual holiday bash at THE GRAND BALLROOM this SATURDAY (DECEMBER 6th) with performances by three rising bands in KIESZA, RUDIMENTAL and THE NEIGHBOURHOOD.

“After the success of last year’s event, we’re bringing the PANDORA DISCOVERY DEN back to NEW YORK and are thrilled to be presenting three incredible artists, each of which have a huge fan base on PANDORA,” said the company's Head of Industry Relations TOMMY PAGE.  “We’re always creating unique experiences to help connect artists with their passionate fans, both on and off of our platform.”

Originating in AUSTIN at the SXSW CONFERENCE AND FESTIVALS, PANDORA’s DISCOVERY DEN sets a goal to connect fans with the artists they love in a live setting while also exposing them to new artists they have yet to discover.

With over 4.6 million monthly listeners in the tri-state area, PANDORA sent invitations to a targeted group of listeners who have demonstrated an affinity for the participating artists and in some cases similar artists.

Admission to the PANDORA HOLIDAY DISCOVERY DEN is free with an advance RSVP, thanks to a roster of sponsors, including BALLANTINE INDIA PALE ALE, EXPRESS, PILLSBURY, QDOBA, T-MOBILE, TBS'  "Ground Floor" and ULTA BEAUTY.

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