'Programming The Intangibles' -- Flipping The Script On What Makes A Difference To Listeners At WWWRS 2015

Awesome Brain-Trust Share Ideas

The Science Behind The Sound: "Programming The Intangibles" -- at WORLDWIDE RADIO SUMMIT 2015, APRIL 22, 23, 24 at the HOTEL ROOSEVELT, HOLLYWOOD, presented by ALL ACCESS and A&R WORLDWIDE -- explores the cutting edge of programming and throws into question everything you've considered as accepted practice to build ratings and your brand.

Come be on hand for this landmark session and for the entire three days of learning and fun -- register now for WORLDWIDE RADIO SUMMIT 2015.

Programming The Intangibles

Radio is a mix of art and science.  For 2015 and beyond, is the science side of the equation as important as it once was?  Given the abundance of choices, does it really matter whether a programmer schedules song “A” in front of song "B" anymore?

Couldn't that time be better spent on developing relevant, creative curation of content?  Sourcing and coaching new talent?  Setting moods, generating surprises and providing life's soundtracks (all of the subjective qualities that separate radio from the algorithmic science that runs pure-plays). Are we researching the product to death?

Is our quest for people-meter dominance impeding our ability to create engaging, unique and interactive radio stations? Our panel of programming experts will share their knowledge on these and other subjects in a no-holds barred discussion, on THURSDAY, APRIL 23rd, 4:45–5:45p

MODERATED BY: PAT PAXTON, President/Programming, ENTERCOM

PANELISTS:

• JOHN DICKEY, EVP/Content & Programming, CUMULUS MEDIA
• GREG SOLK, SVPP, HUBBARD BROADCASTING
• ROB CRESSMAN, OM, iHEARTMEDIA/INDIANAPOLIS
• MANUEL SANGUINETTI, PD, RADIO DOBLE NUEVE, PERU

To be on hand for this ground-breaking session, part of three days of learning and fun, the first step is register for only $425.

Book a discounted room at the HOTEL ROOSEVELT ... just click here.

Save up to 10% by flying with DELTA  using the appropriate code:

Domestic – NMJNL
International – NMJNM

Among the many topics being addressed at WORLDWIDE RADIO SUMMIT 2015 are:

• The latest info to navigate the connected dash
• Advances in digital audience measurement
• New ways to reach and engage with audiences
• Innovative ways to build new revenue streams
• Creative programming
• Talent & radio brand development
• New business models
• Social/digital media
• Radio's influence across multiple platforms
• New technology/platforms
• Streaming advances
• Radio device development

WORLDWIDE RADIO SUMMIT 2015 begins with a fantastic kick-off party at THE HOTEL ROOSEVELT on WEDNESDAY, APRIL, 22nd.

During WORLDWIDE RADIO SUMMIT 2014's kick-off party, DAUGHTRY, CHRISTINA PERRI and ZENDAYA performed. The 2015 program aims to showcase even more global radio music stars!

And on THURSDAY, APRIL 23rd and FRIDAY, APRIL 24th we'll have more two more evening cocktail parties followed by more live entertainment featuring some big-name acts as well as the crème de la créme of emerging U.S. and international talent.

Here's a video recap of highlights from WORLDWIDE RADIO SUMMIT 2014

Registration is only $425 ... just click here.

Book a discounted room at the HOTEL ROOSEVELT ... just click here.

Save up to 10% by flying with DELTA using the appropriate code:

Domestic – NMJNL
International – NMJNM

See you at WORLDWIDE RADIO SUMMIT 2015.

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