'The Drive' Host Alan Taylor Takes On Time Inc. Over New Website's Name

Taylor

Syndicated "THE DRIVE WITH ALAN TAYLOR" host ALAN TAYLOR is objecting to TIME INC.'s naming of its new auto website "THE DRIVE," reports the NEW YORK POST's KEITH KELLY.

TAYLOR, whose show is distributed by ENTERTAINMENT RADIO NETWORK, contends that he had been working with TIME INC. on attracting auto advertising, including an ad insert for JAGUAR and a $500,000 schedule for MASERATI in SPORTS ILLUSTRATED's annual swimsuit edition, in exchange for show promotion, then discovered three months ago that the company planned to name the new website THE DRIVE.

He told KELLY that he would be amenable to "change the name of my show in exchange for $500,000," but that TIME INC. responded with a counteroffer of $1,000 a month for a year, which TAYLOR called an "insult"; he plans to sue.

A TIME INC. spokesperson told KELLY, "We categorically deny that Mr. TAYLOR has any rights or claims related to TIME INC.’s new project or business."

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