Jacobs Media: 7 Lessons Radio Can Learn From The Untimely Passing Of Prince

A Lesson To Learn?

JACOBS MEDIA STRATEGIES takes to its blog in the wake of the stunning loss of PRINCE to write, "With less than a third of 2016 in the books, it’s shaping up to be a challenging and tragic year for the Rock community. DAVID BOWIE, GLENN FREY, PAUL KANTNER and now PRINCE have all passed away this year, often leaving radio in a lurch, due to a combination of difficult timing and a lack of preparation."

"While both BOWIE and FREY’s deaths were surprising because news of their shaky health situations were kept quiet, the news about PRINCE last week was especially shocking, due in part to the fact that he was touring, but also because he was just 57 years-old," continued JACOBS. "We don’t expect icons that young to suddenly die, much less a guy who seemed to give off a vibe that he seemed to defy the aging process and came off as invincible. Looking back on the way that radio and the media reacted and covered PRINCE, there are clearly a number of things to learn about his passing that can hopefully better prepared everyone for “the next time.”  In fact, we’ve come up with seven key observations."

Read them all here.

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