Pandora Rebrands, Unveils New Logo, New Colors

Pandora's New Logo

PANDORA has rebranded, unveiling a new logo and color scheme.

Wrote VP Creative Services TONY CALZARETTA on the service's blog: "PANDORA continues to evolve the most personal music experience, our new look embraces the dynamic range of sound and color, visualizing the energy and emotion that artists pour into the creation of music, and that we feel as listeners. Our dynamic brand is composed of form, color and pattern, which we implemented into the new P icon and serves as your portal into the unique and diverse range of music you love."

The logo's "vibrant and bold color scheme showcases the next phase of the product and the music experiences PANDORA brings you."

Starting TODAY, the new app icon will appear on mobile devices.

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