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AdLarge Media Inks Deal To Represent 3 New Podcasts From Front And Center Entertainment
October 17, 2016 at 11:18 AM (PT)
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ADLARGE MEDIA has inked a deal to serve as advertising sales representative for three podcasts produced by FRONT AND CENTER ENTERTAINMENT, "FRONT AND CENTER," "SPEAKEASY," and "IRIDIUM LIVE." The shows are being adapted for podcasts this FALL from the public television music interview series "FRONT AND CENTER." Guests scheduled for the "FRONT AND CENTER" podcast include JOE JACKSON, BRETT ELDREDGE, and SOUTHSIDE JOHNNY; "SPEAKEASY" pairs artists as interviewers and subjects, with examples being DAVID CROSBY with WYNTON MARSALIS, GRAHAM NASH with RITA COOLIDGE, AND FRANKIE VALLI with PAUL SHAFFER; and "IRIDIUM LIVE," recorded at NEW YORK's IRIDIUM CLUB, will offer performance clips and interviews with artists like JOHN WAITE, GARLAND JEFFREYS, and BETTY LAVETTE.
"We saw an amazing opportunity to bring fans and artists closer together,” said ADLARGE VP, Digital Content Partnerships JAY GREEN. “What FRONT AND CENTER is doing with their podcasts allows their listeners to take a seat with legendary artists and get to know them in a way that only the intimacy of podcasts can bring.”
“We’re very excited to offer a music-based podcast opportunity to our advertisers,” added ADLARGE VP, Digital Sales Development fYVONNE LACEY. “Music, and the artists who create it, evokes passion in fans. FRONT AND CENTER ENTERTAINMENT’s distinctive approach allows listeners to take that engagement even deeper on a podcast platform.”
“We created these programs around the artists,” said FRONT AND CENTER Executive Producer DON MAGGI. “We set out to give them a rare platform to speak openly and comfortably. ADLARGE MEDIA’s success in audio advertising made them the ideal choice for representing our podcasts to the advertising community.”