WBTA-A/Batavia Adds Translator, Flips To Soft AC As 'Easy FM'
October 31, 2016 at 4:34 AM (PT)
HPL COMMUNICATIONS flips WBTA-A/BATAVIA, NY and Translator W261CR/DARIEN CENTER, NY to Soft AC, using the services of RADIO CONSULTING SERVICES.
HPL Pres. DAN FISCHER said, “This year we’ve been celebrating WBTA’s 75 anniversary; we decided it was a great time to chart a course for our future.”
RADIO CONSULTING SERVICES Managing Partner JON HOLIDAY said, “We are pleased to be working with DAN FISCHER and his team."
RADIO CONSULTING SERVICES Programmer RICK BRADY added, “This format will provide a fresh sound for WBTA’s audience”.