Jacobs Media: The True Story Behind KDGE (The Edge)/Dallas' Flip

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  Jacobs Media: The True Story Behind KDGE (The Edge)/Dallas' Flip
  
  November 21, 2016 at 5:10 AM (PT)
  
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  Jacobs Media Strategies
  
  JACOBS MEDIA STRATEGIES looks into last week's historic flip of iHEARTMEDIA Alternative KDGE (THE EDGE)/DALLAS to AC STAR 102.1 (NET NEWS, 11/17) in the latest edition of its blog, "Living Off THE EDGE."
  
  The station kicked off the format change after a 27-year run as an Alternative outlet with around-the-clock CHRISTMAS music through the holiday season. JACOBS has all the juicy details, which involves "lawyers and money," here.
  
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