Eventbrite, Bandsintown Announce Partnership

Eventbrite

Ticketing platform EVENTBRITE and concert discovery app BANDSINTOWN have partnered up in a move that makes sense for both parties.

In a B2B move, BANDSINTOWN PROMOTER will allow EVENTBRITE concert producers to reach new fans via advertising, while, on the consumer front, enabling BANDSINTOWN users to buy gig tickets without leaving the platform. 

BANDSINTOWN PROMOTER equips venues, promoters, and festivals with the ability to reach fans of artists performing at their shows, in specified locations, via concert email alerts.

The ticketing phase will mark the first time that ability will be offered via the BANDSINTOWN app as a barcode for entry by scan  

The partnership extends EVENTBRITE’s outreach, which began earlier this year with the ability to buy tickets via FACEBOOK.

EVENTBRITE CEO/co-founder JULIA HARTZ said: “Concerts and live music experiences have always been an incredibly important part of EVENTBRITE, and this new partnership with BANDSINTOWN provides our promoters with a super-targeted, direct connection to the most passionate of music fans. We’re proud to continue innovating with a best-in-class music partner to create exciting new products that ultimately get more concert-goers to the shows they love.”

BANDSINTOWN's managing partner FABRICE SERGENT added: “Over 50% of our concert-goers frequently go to see artists they had never heard of before they discovered them on BANDSINTOWN. This makes BANDSINTOWN a fertile discovery ground for EVENTBRITE’s event creators.”

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