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Arbitron Ends One-Week Break Between Spring And Summer Books
October 24, 2006 at 1:29 PM (PT)
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ARBITRON will discontinue its one-week break between the SPRING and SUMMER surveys, which has been the company’s practice since 1996. In the 97 continuously measured markets, the quarterly survey will consist of four contiguous 12-week surveys, beginning with WINTER '07 survey.
Below are the survey dates for 2007-2009:
WINTER '07
JANUARY 11-APRIL 4SPRING '07
APRIL 5-JUNE 27SUMMER '07
JUNE 28-SEPTEMBER 19FALL '07
SEPTEMBER 20-DECEMBER 12WINTER '08
JANUARY 10-APRIL 2SPRING '08
APRIL 3-JUNE 25SUMMER '08
JUNE 26-SEPTEMBER 17FALL '08
SEPTEMBER 18-DECEMBER 10WINTER '09
JANUARY 8-APRIL 1SPRING '09
APRIL 2-JUNE 24SUMMER '09
JUNE 25-SEPTEMBER 16FALL '09
SEPTEMBER 17-DECEMBER 9
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