Vevo Debuts Alessia Cara Video On New Custom Premiere Site

Vevo

VEVO has launched its new Custom Premiere site with ALESSIA CARA’s video for "Seventeen."  The site, which VEVO says is intended to create a "more engaging and involved" experience, allows artists and labels to create unique pages for each song, with special messages and live chat capabilities.  Audiences will also be able to sign up to receive additional content from the artists. 

Premiere sites will be available in VEVO's 14 O&O territories and on YOUTUBE in the rest of the world; after 48 hours, the video will be available on YOUTUBE everywhere.

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