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Spotify Celebrates Its 50 Millionth Paying Subscriber
March 3, 2017 at 6:46 AM (PT)
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SPOTIFY took to TWITTER to celebrate the service hitting 50 million paying subscribers.
CNET reports, "The growth underscores the consumer shift from buying music outright to paying a fee for all-you-can-access tunes. As more people have come on board, SPOTIFY and APPLE MUSIC are emerging as the early leaders. While APPLE MUSIC has leaned on heavy marketing and exclusives for hit albums, SPOTIFY enjoys a price advantage thanks to its unique free, ad-supported tier."

