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Eventric's Master Tour Mobile App Rolls Out New Crowdsourced Features
March 21, 2017 at 2:19 PM (PT)
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EVENTRIC's MASTER TOUR, a mobile and desktop platform for managing every detail of a tour, has added a crowd-sourced resource as one of three new updates to the app.
Band and crew members currently log in to the mobile app to view information on venues, travel, and lodging that has been entered by a tour manager or production manager.
The new features will change MASTER TOUR MOBILE from a passive viewing experience to one where band a crew members can actively engage with colleagues throughout the industry.The CHICAGO-based EVENTRIC recently opened an office in LOS ANGELES, with another in NASHVILLE near FORT KNOX STUDIOS on the way.
“You can enter everything from your preferred airport to allergies,” says CEO and founder PAUL BRADLEY. “Then you’ll see some easy-to-follow prompts that let you know about where to find everything in the cities on your tour, from backline rental to bass strings, with recommendations entered by some other artist’s tour crew."
EVENTRIC compiles this information into an "intuitive" interface that lets touring musicians and professionals find hotels that treat bands well, where the coffee is nice and strong, and vendors that offer special deals for musicians and crews.
MASTER TOUR users can “Tag” spots to mark their unique finds, vet other users’ contributions, and see what’s nearby in real time when they arrive in each city.
EVENTRIC has also partnered with the EVENT SAFETY ALLIANCE and KEEP THE BEAT ALIVE to create a local emergency services feature, and general event and health safety protocol,with access to contact information for the nearest embassy, hospital, clinic, and emergency services, along with links to the latest safety guidance, training, and standards.
These new features, all tied to the profile management system, mark the beginning of a significant expansion of the platform. Next steps include an insider job board and advanced admin features for venues, including a standardized template for their “tech pack,” critical information that artists and their production teams need to understand staging, lighting, and sound.

