The Madison Square Garden Company Names Darren Pfeffer EVP/MSG Live

Darren Pfeffer

THE MADISON SQUARE GARDEN COMPANY has tapped iHEARTMEDIA SVP/Music & Entertainment Mktg. DARREN PFEFFER as EVP/MSG LIVE, effective MAY 17th. PFEFFER joins the company after spending the last two decades at iHEARTMEDIA.

PFEFFER will oversee MSG’s live entertainment events – including concerts, family shows, performing arts and special events – that are presented or hosted in the Company’s venues, which include MADISON SQUARE GARDEN, THE THEATER AT MADISON SQUARE GARDEN, RADIO CITY MUSIC HALL, THE BEACON THEATRE, THE FORUM, THE CHICAGO THEATRE and THE WANG THEATRE. MSG also produces outdoor festivals through BOSTON CALLING EVENTS.

PFEFFER will report to MSG’s Pres./CEO DAVID O’CONNOR.

“DARREN has spent more than 20 years in entertainment, overseeing some of the industry’s most popular events and creating opportunities to leverage talent. His relationships, along with his experience developing compelling programming, will serve us well as we remain focused on growing our live event business by exploring new and better ways to utilize our world-class portfolio of venues,” said O’CONNOR.  “We look forward to having him as part of our leadership team as we continue to build on MSG’s outstanding tradition of delivering unique and exceptional live experiences.”

“THE MADISON SQUARE GARDEN COMPANY is peerless in its portfolio of iconic venues, world-class partners and access to top-tier performers and events,” said PFEFFER. “I am thrilled to join the team, and look forward to not only continuing to grow the live event business, but to providing unforgettable experiences for MSG’s customers and partners.” 

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