Adams Radio Group Names Mike Orth VP/Sales, Digital Media

Mike Orth

ADAMS RADIO GROUP has brought in MIKE ORTH in the newly created position of VP/Sales for ADAMS DIGITAL MEDIA. ADAMS owns and operates radio stations in FORT WAYNE, IN, suburban CHICAGO, northwest INDIANA, LAS CRUCES, NM and SALISBURY-OCEN CITY, MD. 

ORTH spent the past seven years with the MINNEAPOLIS STAR-TRIBUTE MEDIA CO., driving significant revenue for their newsprint and digital media channels. He managed local, and major national retail accounts and assisted in the implementation and growth of their digital services.

“I am very excited to bring to ADAMS RADIO the knowledge base I have gained while working with one of the premier newspapers that has been a pioneer in developing digital assets for traditional media," ORTH said. "ADAMS has wonderful radio assets and I believe we can leverage those into some amazing complementary digital tools that will assist our clients in further growing their businesses. At the end of the day that’s all that matters … when our clients grow … we grow.”

“MIKE’s consultative sales approach and ability to partner with clients to bring them into the process goes beyond selling," ADAMS RADIO CEO RON STONE said. "He creates real partnerships. He recognizes that the needs of his clients are what matters most and he works diligently to be a trusted partner. He is not afraid to roll up his sleeves and work closely with his clients to help them grow. MIKE has developed exceptional interpersonal communication skills resulting in trusted relationships with his clients and peers.”

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