Hannah Carlen Rises To U.S. Marketing Dir. At Secretly Group

Hannah Carlen

SECRETLY GROUP ups U.S. Dir./Radio HANNAH CARLEN to U.S. Marketing Director, effective this FALL. In this role, CARLEN will work with project managers, A&R and marketing team to develop and execute marketing strategy for DEAD OCEANS, JAGJAGUWAR and SECRETLY Canadian releases, and will oversee digital advertising, social media, publicity and sales/streaming strategies. CARLEN will continue on as U.S. Radio Director through this SUMMER. 

Current Marketing Director, DEAD OCEANS founder and SECRETLY GROUP Co-Founder PHIL WALDORF moves to Global Head of Marketing. 

“I’ve always been most motivated by the artist development side of radio, and I’m eager to take up this new challenge, to more broadly guide our marketing strategy, and to further integrate radio’s unique strengths and insights into our marketing efforts," said CARLEN. "Many thanks to SECRETLY GROUP's founders for this opportunity, and to this community where I’ve made my home the last thirteen years!” 

WALDORF added, “Over the past six years, HANNAH has not only built our radio department, she has become a leader in our company. Her holistic approach to how radio fits as part of the development of our artists’ careers has been absolutely crucial, and we cannot wait for her to succeed at this new challenge.” 

Alongside, SECRETLY GROUP is seeking a new U.S. Radio Director. The position is open to applications in NEW YORK, LOS ANGELES, AUSTIN and BLOOMINGTON, IN. For details and/or to submit an application, email SECRETLY’s HR Director, JESSIE LAJOIE, at applications@bwscd.com.

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