Media Monitors: Political Candidates, Issues Sprint To Finish Line

Media Monitors

In the last week leading up to the U.S.'s midterm elections, political ads on radio increased exponentially. According to MEDIA MONITORS, the top 25 political advertisers collectively aired 23,666 radio spots between OCTOBER 30-NOVEMBER 5 on major-market stations.

For instance, on this weeks's Spot Ten Politics '06 chart, three CALIFORNIA candidates and issues aired more than any others: Vote No On Proposition 87 (#1), airing 3,600 spots; Vote Yes on Propositions 1A through E (#6), with just over 1,100; and spots promoting JOHN GARAMENDI for Lt. Governor (#7), with just under 1,000.

Check out the full details here.

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