WXMA/Louisville Flips For '102.3 Jack FM'

Now In Louisville

ALPHA MEDIA Hot AC WXMA (102.3 THE MAX)/LOUISVILLE has flipped to Adult Hits "102.3 JACK FM," effective immediately. SARAH JORDAN will stay on as PD of JACK 102.3 FM.

“What an exciting day for ALPHA MEDIA and the great city of LOUISVILLE," ALPHA MEDIA VP/Programming RONNIE STANTON said. "JACK will be a breath of fresh air both musically and in its fun attitude.”

“We are about to change the radio landscape in LOUISVILLE," ALPHA MEDIA/LOUISVILLE SVP/Market Manager BILL GENTRY said. "We are ‘jacked’ to launch 102.3 JACK FM ... an unpredictable radio station that breaks all the rules. Listeners are going to enjoy a new, fresh approach to hearing their favorite songs, and advertisers are going to love reaching a larger audience."

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