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KOBE-A-K224FI/Las Cruces, NM Flips To Spanish Hits As 'La Equis 92.7'
September 6, 2017 at 4:21 PM (PT)
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BRAVO MIC News-Talk KOBE-A-K224FI/LAS CRUCES, NM has flipped to Spanish Hits as LA EQUIS 92.7.
In a message posted at the station website and on BRAVO MIC's Facebook page, President/CEO MICHAEL SMITH said that the change was not related to the station's conservative political talk stance but was "economic and related to advertising revenue. We feel that there is need and demand to reach the Spanish speaking population that is so prevalent and important within our community."