Media Monitors Pacts With VistaDash For Automotive Outreach

Deal With VistaDash

MEDIA MONITORS is partnering with automotive SaaS platform VISTADASH, enabling the latter company to provide their automotive clients with detailed advertising information including vehicle pricing and financial incentives offered down to the dealer level in each local market for radio, cable and broadcast television.   

“MEDIA MONITORS is the only provider of local level analytics designed specifically for dissecting automotive advertising messages at the most granular level," MEDIA MONITORS Pres./CEO PHILIPPE GENERALI said. "Comparing the entire advertising mix along with VISTADASH’s excellent digital marketing metrics is a game-changer for automotive dealers and marketing executives.”

“Dealers need a trusted platform to see how their marketing  spend is really affecting their bottom line," VISTADASH Pres. DAN MOORE said. "We’re excited about the latest enhancements to VISTADASH that further help dealers manage their marketing dollars. The biggest addition to the platform is VISTADASH’s ability to show the impact of traditional media with our new partnership with MEDIA MONITORS.”

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