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John Fitzgerald Returns To ESPN Audio As VP/Ad Sales
October 16, 2017 at 12:33 PM (PT)
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JOHN FITZGERALD is returning to ESPN AUDIO as VP/ESPN AUDIO ad sales. FITZGERALD has been with the parent WALT DISNEY COMPANY for 21 years, beginning with ABC RADIO SALES in 2996, and worked with what became ESPN AUDIO in 1998 through 2009 (serving as VP in 2005-2009). He became VP, Multimedia Multicultural Ad Sales in 2009.
"Audio is in an exciting place for both ESPN and our advertising partners,” said FITZGERALD. “With its ability to deliver efficient national reach and engage listeners close to the point of purchase with compelling programming, ESPN AUDIO is a very valuable component of the ESPN platform. I learned so much from so many people working on our multicultural initiatives and am thrilled to learn more and work with the ESPN AUDIO team."
SVP TRAUG KELLER added, “We are extremely fortunate that JOHN is returning to the ESPN AUDIO team. His passion for audio and his knowledge of the business will allow us to serve our current advertisers extremely well as we continue to grow our offerings and platforms."