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SiriusXM To Launch LL Cool J's Rock The Bells Radio
November 16, 2017 at 3:42 PM (PT)
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SIRIUSXM has announced that GRAMMY AWARD-winner LL COOL J will have his own classic Hip-Hop channel, ROCK THE BELLS RADIO exclusively on SIRIUSXM.
Expected to launch in early 2018, ROCK THE BELLS RADIO will feature a wide range of classic Hip-Hop content, music, interviews and in-depth retrospectives curated and presented by LL COOL J, as well as other innovators of Hip-Hop music.
LL COOL J commented, "My love for Hip-Hop runs deep and I’m passionate about restoring its legacy of respect. SIRIUSXM's ROCK THE BELLS RADIO is a creative community where generations embrace programming that pays respect to the forefathers of the culture while evolving it at the same time."
SIRIUSXM Pres. and Chief Content Officer SCOTT GREENSTEIN added, "ROCK THE BELLS RADIO is a channel that we could only do with LL COOL J. Hip-Hop has long been a staple of SIRIUSXM's music offerings, but with LL's distinctive curation and ability to dig into the multi-layers of the genre, we now have the perfect channel for the definitive classic Hip-Hop fan."