Alternative Radio Returns To New York City As WBMP (Amp 92.3) Flips To Alt 92.3 FM

New Alt Signs On In NYC

ENTERCOM COMMUNICATIONS has quickly flipped Top 40 WBMP (AMP 92.3)/NEW YORK to Alternative as "ALT 92.3 FM, NEW YORK's NEW ALTERNATIVE." 

The company detailed, "ALT 92.3 will give music fans a true alternative – an expertly curated playlist with local, informed discovery. Eschewing the hype of traditional radio formats, ALT 92.3 is celebrating the launch by putting the music first and kicking-in full force. Listeners will hear 10,000 songs in a row, back-to-back, 100% commercial-free starting at 10:00 a.m. today. Listeners can tune in at 92.3 FM in the NEW YORK area and around the world at alt923radio.com." 

“In a city where alternative music is a way of life, we are thrilled to finally fill the void in radio in NEW YORK CITY,” said ENTERCOM Pres./Programming PAT PAXTON. “With the launch of ALT 92.3, we will cater to the passionate audience who have helped define the genre for decades – and we couldn’t be more excited to turn up the volume.” 

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