NAB, GENIVI Alliance Partner At AutoMobility LA

Connected

The NATIONAL ASSOCIATION OF BROADCASTERS (NAB) is partnering with the GENIVI ALLIANCE, a group working on open source software for in-vehicle infotainment and connected car systems, and the NAB will be a part of the GENIVI Showcase at AUTOMOBILITY LA this week (11/27-30) at the LOS ANGELES CONVENTION CENTER.  The relationship arose from the NAB's PILOT technology innovation program.

"Radio is an essential part of the fabric of our collective experience everywhere, and most notably in the car,” said NAB Chief Technology Officer SAM MATHENY. “Our goal is to advance the in-vehicle radio experience for consumers by engaging with the automotive industry to capitalize on new and emerging technologies. GENIVI offers a unique opportunity to liaise with representatives from the entire connected car ecosystem.”

“GENIVI embraces technology collaborations, and we are excited about today’s announcement and are eager to co-develop specifications and open source components benefiting the automotive and radio industries,” said GENIVI ALLIANCE Executive Dir. STEVE CRUMB. “Radio is the genesis of in-vehicle infotainment, and collaborating with NAB provides the opportunity to further advance radio technology and deliver other content for incorporation into the in-vehicle experience of the future.”

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