St. Jude Kicks Off 'This Shirt Saves Lives' Campaign

All Access Editor RJ Curtis and Santa Claus both support St. Jude

ST. JUDE CHILDREN'S RESEARCH HOSPITAL has officially kicked off its "THIS SHIRT SAVES LIVES" campaign featuring some of Country music's biggest stars and social influencers and a partnership with more than 120 radio markets throughout DECEMBER. The on-air push coincides with the social media push as ST. JUDE supporters wear and share photos in "THIS SHIRT" across social media outlets.

ST. JUDE "Partners In Hope" who give $20 per month to the hospital's work will receive the "THIS SHIRT SAVES LIVES" t-shirt being worn by radio and industry partners as well as artists including LUKE BRYAN, BRETT ELDREDGE, BROTHERS OSBORNE, CHRIS YOUNG, DARIUS RUCKER, JAKE OWEN, KELSEA BALLERINI, MAREN MORRIS, SCOTTY MCCREERY, THOMAS RHETT, and many more. For more information about the "THIS SHIRT SAVES LIVES" campaign, visit the website here.

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