Beasley Media/Fayetteville, NC Focuses On Opioid Crisis

Raising Awareness

BEASLEY MEDIA GROUP/FAYETTEVILLE, NC is teaming with CAPE FEAR VALLEY HEALTH to present "FAYETTEVILLE FIGHTS BACK," which will raise awareness about the opioid epidemic. The uninterrupted commercial-free hour live simulcast, featuring experts from the front lines, will take place on TUESDAY, JANUARY 30th from 5p until 6p (ET). Country WKML, Urban WZFX (FOXY 99.1), Classic Hits WFLB (BOB 96.5), Urban AC WUKZ (107.7 JAMZ), and AC WAZZ (SUNNY 94.3) will break from regularly scheduled programming during afternoon drive to address this important issue; their on-air personalities will moderate the simulcast. 

“It's our job as broadcasters to inform our local community, and with the high rate of opioid abuse in NORTH CAROLINA, we felt very strongly about being involved in this cause,” BEASLEY MEDIA GROUP/FAYETTEVILLE VP/Market Manager ERIKA BEASLEY said. “While we can’t solve the problem in one hour, we can definitely start the conversation.” Added CAPE FEAR VALLEY HEALTH Coord./Community Health DARVIN JONES, “The opioid epidemic cuts across all races, ages, and socio-economic lines…so does this broadcast.”

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