Soccer's Las Vegas Lights FC Ink Deal To Use Skyview Networks' AdView Inventory Management Platform

New Club

The UNITED SOCCER LEAGUE's LAS VEGAS LIGHTS FC has inked a multiyear deal to use SKYVIEW NETWORKS' AdView Inventory Management software to manage radio and non-broadcast inventory, including signage and promotions.  The LIGHTS begin play this season at CASHMAN FIELD, with Spanish-language game broadcasts on LOTUS Spanish Sports KENO-A (1460 ESPN DEPORTES)/LAS VEGAS and a weekly English-language show on sister Sports KBAD-A (920 THE GAME).

“SKYVIEW NETWORKS is an indispensable marketing tool,” said LIGHTS VP of Corporate Partnerships STEVE PASTORINO. “The ability to streamline the process of managing and reporting our partners’ assets -- across radio, TV, digital and in-stadium platforms -- is important as we launch pro soccer in one of the most dynamic markets in the world... downtown LAS VEGAS."
 
“We are proud to announce this partnership and think the LAS VEGAS LIGHTS FC will benefit greatly from AdView’s ability to manage all forms of inventory,” said SKYVIEW NETWORKS Director of Business Development SAM ZELASKO. “We pride ourselves on the innovative technology we provide to our clients and believe the AdView system is the perfect solution for the LIGHTS’ unique programs.”

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