Formula 1 Debuts 'Beyond The Grid' Podcast

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FORMULA 1 is launching its own podcast in partnership with AUDIOBOOM.  "BEYOND THE GRID," hosted by TOM CLARKSON, posted its first episode, a conversation with LEWIS HAMILTON, YESTERDAY (7/4) and will post WEDNESDAYS; BOSE has signed on as the show's sponsor.

FORMULA 1 Head of Digital and New Business FRANK ARTHOFER said, “We are thrilled to announce F1’s first foray into podcasts with the launch of BEYOND THE GRID.  We believe this new initiative will create unique, personal conversations and storytelling about the sport that we love via a medium in podcasts that is perfectly suited to it.  With BEYOND THE GRID, fans will be treated to exclusive insight from the greatest personalities in F1, starting with an hour long sit down with LEWIS HAMILTON.  Thanks to our partnership with BOSE, fans will also be able to listen on their own terms: on demand, anytime, anywhere, all for free.”

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