SiriusXM, PGA Extend Broadcast Deal

Five-Year Extension

SIRIUSXM has agreed to a five-year extension of its deal with The PGA OF AMERICA, allowing it to continue to deliver live audio broadcasts of PGA OF AMERICA events, including the PGA CHAMPIONSHIP and the 2020 RYDER CUP, to subscribers nationwide.

The two parties will also launch a new weekly talk show, PGA OF AMERICA RADIO, which debuts on AUG. 8th. Airing each WEDNESDAY at 4p ET, PGA OF AMERICA Radio will focus on expert PGA Member instruction and analysis; major PGA OF AMERICA golf events; featured programs designed to grow the game; and a unique insider’s perspective on golf from special guests across the industry.

“The reach of SIRIUSXM is a difference-maker, and the PGA OF AMERICA is delighted to extend our partnership,” said PGA OF AMERICA CCO JEFF PRICE. “The passion and excitement of the PGA CHAMPIONSHIP and 2020 RYDER CUP will be presented to an engaged audience through state-of-the-art platforms and devices. Additionally, the exciting new PGA OF AMERICA Radio show will serve as a weekly destination for golf fans to uniquely connect with PGA Members and grow the game.”

“We are very pleased to be extending our long-standing relationship with the PGA OF AMERICA," SIRIUSXM Pres./CCO SCOTT GREENSTEIN said. "It ensures that we will continue to offer our subscribers the best and most comprehensive golf coverage available. We will continue to deliver broadcasts of the PGA CHAMPIONSHIP and RYDER CUP nationwide. Moreover, the addition of PGA OF AMERICA Radio to the SIRIUSXM lineup, which we have built to be an excellent platform for golf instruction, gives our listeners, no matter where they are, access to the skillful teaching of dedicated PGA Professionals.” 

SIRIUSXM airs most of the PGA TOUR events played throughout the season, as well as the MASTERS, U.S. OPEN, OPEN CHAMPIONSHIP, PGA CHAMPIONSHIP and RYDER CUP.

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