Colombia's RCN Radio To Use Triton Digital For Streaming Audio Services

Inks RCN

COLOMBIA's RCN RADIO has signed up with TRITON DIGITAL for streaming audio services, including using TRITON's Tap dynamic ad insertion platform, a2x programmatic platform, and Yield-Op audio SSP.

“TRITON DIGITAL is the proven leader in streaming audio technology, support, and expertise, and we are thrilled to be working with them to advance our streaming audio strategy,” said RCN Digital Manager LEONARDO RODRIGUEZ.  “As the consumption of streaming audio continues to grow at an incredible pace, we are pleased to leverage their best-in-class audio technology to streamline our operations, and to deliver a high-quality streaming experience for our loyal listeners.”

“RCN has tremendous reach, and an unrelenting commitment to providing their listening audience with an entertaining, educational, and informative listening experience,” said TRITON DIGITAL Managing Director, Market Development and Strategy BENJAMIN MASSE.  “We are proud to support their streaming audio goals, providing them with the technology and expertise needed to elevate their online audio monetization strategy to the next level.”

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