Up North Radio Ups Bob Aldrich, Adds Rich Spicer

Bob Aldrich, Rich Spicer

UP NORTH RADIO has promoted BOB ALDRICH to VP/Operations and appointed RICH SPICER OM for Top 40 WCDY and Classic Rock WCKC/CADILLAC, MI. ALDRICH will continue to oversee day-to-day operations at Classic Hits WBZX/BIG RAPIDS, and will work closely with the CADILLAC stations to develop new synergies between the two operations.

SPICER will oversee day-to-day operations for both CADILLAC stations, working closely with GM JENNIFER THEODORE and ALDRICH to grow audience and revenue in CADILLAC.

“RICH and BOB both bring a wealth of experience to these new roles, and I’m thrilled to have talent of their caliber leading our operations,” THEODORE said.

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