WBUG/Utica-Rome Morning Man Matt Herkimer Retires; Station Resets Lineup

Meet The WBUG Airstaff

ROSER COMMUNICATIONS Country WBUG/WBGK (BUG COUNTRY 99.7 and 101.1)/UTICA-ROME, NY morning personality MATT HERKIMER, host of "MATT IN THE MORNING," has retired from the radio biz, capping a 51-year career behind the mic, with the past five at WBUG/WBGK. Previous market stops in HERKIMER's career include TOWNSQUARE Country WFRG and former Adult Standards (now ESPN RADIO) WTLB-A.

Midday host BRITTANY LEE has been upped to mornings, with ALEX taking over middays. She'll add WBUG to her list of chores at the cluster, which include late nights on Top 40 WSKS, and morning show producer for Talk WUTQ. WBUG OM DAVE SILVERS, a 13-year company vet, remains in afternoons.

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