Westwood One Launches Women-Oriented Empow(h)er Podcast Network

New Network Launch

WESTWOOD ONE is launching a podcast network targeted at female listeners, debuting this FALL with nine series.

The EMPOW(h)ER PODCAST NETWORK, announced at the IAB Podcast Upfront in NEW YORK TODAY (9/6), will include the existing political series "RUN LIKE A GIRL"; NBC SPORTS GROUP's "ON HER TURF," a sports series based on the Instagram account of the same name and debuting SEPTEMBER 19th; the previously-announced "SUZE ORMAN'S WOMEN AND MONEY SHOW"; "STRAIGHT TALK WITH ROSS MATHEWS," previously with PODCAST ONE and WONDERY; "POP TALK WITH ROSS MATHEWS," debuting TODAY; the Country music interview show "WOMEN WANT TO HEAR WOMEN" with NASH FM's ELAINA SMITH, which launched on JUNE 15th; CUMULUS Hot AC WPLJ/NEW YORK and WESTWOOD ONE host JAYDE DONOVAN's motherhood podcast "BAD MAMAS WITH JAYDE" (launching FEBRUARY 7th) and pregnancy-themed "40 WEEKS WITH JAYDE DONIVAN" (MARCH 18th); and "BLK + IN GRAD SCHOOL," an existing podcast joining the network and hosted by PODCAST MOVEMENT WESTWOOD ONE Pitch winner ALLANTE WHITMORE.

"It’s undeniable that women are a cultural force with momentum like never before, which is why the time is now to launch THE EMPOW(h)ER PODCAST NETWORK," said CUMULUS MEDIA EVP, Marketing and WESTWOOD ONE President SUZANNE GRIMES. “Women are listening to more podcasts than ever, and brands recognize this, as many have already come on board to support women and this new network."

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