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iHeartMedia Ups Rod Phillips To EVP/Country Programming Strategy
September 10, 2018 at 6:36 AM (PT)
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iHEARTMEDIA SVP/Programming ROD PHILLIPS has been elevated to the newly-created position of EVP/Country Programming Strategy, effective immediately.
"ROD has done an amazing job leading our iHEARTCOUNTRY brand, which reaches millions of Country music fans across AMERICA each month,” said iHEARTMEDIA Chief Programming Officer TOM POLEMAN. "He’s been the key force in our continued success in the format, and our continued position as the largest and most well-respected Country broadcast network in the U.S. We’re excited that he’ll be taking an even larger role here to help further guide our Country programming in over 150 markets.”
A seasoned radio vet with more than 20 years of programming experience, PHILLIPS took on leadership of the iHEARTCOUNTRY team in 2015, succeeding CLAY HUNNICUTT (NET NEWS 8/6/15). His previous success includes serving as iHEARTMEDIA SVP/Programming for the SOUTHEAST Region, PD and on-air personality for KISS 103.5 in CHICAGO, and OM for iHEARTMEDIA/MIAMI-FT. LAUDERDALE. In 2011, PHILLIPS helped develop “THE BOBBY BONES SHOW,” the top-rated nationally-syndicated Country music morning show, working closely with BONES to expand the show’s original format and moving the show from AUSTIN to NASHVILLE for its successful transition into Country radio in FEBRUARY 2013 (NET NEWS 2/4/13).
“As Country music continues to increase in popularity with audiences across AMERICA, iHEARTMEDIA has more Country brands than ever before, and our station ratings are on the rise,” said PHILLIPS. “I couldn’t be more excited to continue to lead the iHEARTCOUNTRY brand based here in NASHVILLE.” Send congrats here.